Do you want to boost Google ranking? Are you interested in attracting relevant organic traffic? Then this post is for you. I’ll be showing you the best structured data (Rich Snippets) and schema markup plugins for WordPress that can help you.
What Is Structured data?
Structured data, also known as schema markup, is not only about improving the user experience of search results for mobile/desktop users. It’s true that Google promotes structured data by placing structured search results higher in the search engine’s SERPs (Search Engine Result Pages). But it also gives search engines such as Google more information about your site and its content.
Structure data makes your website and search engine friendly. This structured data not only enables you to get your site found faster by search engines but also helps in getting higher rankings for desired keywords. This structured data can help you achieve a faster page load speed for your blog which improves user experience on your website. Along with that, it can also help you rank higher for the target keyword.
Structured data format:
There’re three ways from which you can choose for your WordPress sites to mark up your data using the schema.org vocabulary:
Here is the Offical Structured Data Testing Tool which helps you validate structured data within your document markup.
How do WordPress structured data plugins boost your search ranking?
The way that WordPress Structured Data plugins can provide a boost to your ranking is through the data that they can display on web pages. You can aggregate an extensive amount of data into these plugins which are highly beneficial for your search engine presence.
A person searching on mobile, for example, might be able to see a drop-down of the latest events that you have scheduled or a more in-depth look on the data you have recently shared on the site.
Schema plugins basically tell a search engine what all of the data on your website means which can then produce a more in-depth search engine listing.
Here are the 7 best Schema markup (Structured Data) WordPress plugins to help you quickly and easily implement the structured data on your WordPress sites without the need of installing the heavy all-in-one WordPress SEO plugins.
Originally Published Feb 1st 2019, updated Feb 08 2023
Let’s get started.
1. Schema & Structured Data for WP & AMP
Total downloads: 100,000+
Five Star Ratings: 220+
Schema & Structured Data adds Google Rich Snippets markup according to Schema.org guidelines to structure your site for SEO. (AMP Compatible)
Supported Schema & Structured Data types:
- LocalBusiness
- BlogPosting
- News Article
- WebPage
- NewsArticle
- Recipe
- Product
- VideoObject
Features:
- Conditional Display Feilds
- Knowlegde Base Support
- Full AMP Compatiblity
- Unlimited Custom Post Types
- Easy to use with Minimal Settings
- Archive Page Listing Support
- JSON-LD Format
- Easy to use Setup Wizard
- Breadcrumbs Listing Support
2. Open Graph and Twitter Card Tags
Total downloads: 80,000+
Five Star Ratings: 110+
This plugin improves the sharing of your WordPress pages, posts, WooCommerce products, or any other post type on social media, by setting the correct Facebook Open Graph Tags.
It also allows you to add the Twitter Card tags for more effective and efficient Twitter sharing results, as well as the Meta Description and Canonical tags if no other SEO plugin is setting them.
3. Schema
Total downloads: 60,000+
Five Star Ratings: 210+
Super fast, lightweight plugin for adding schema.org structured data markup in recommended JSON-LD format automatically to your WordPress sites.
Enhanced Presentation in Search Results By including structured data appropriate to your content, your site can enhance its search results and presentation.
Key features:
- Easy to use, set it and forget it, with minimal settings.
- Enable Schema types at once per post type or post category.
- Valid markup, test it in Google Structured Data Testing Tool.
- Output JSON-LD format, the most recommended by Google.
- Reuse data saved in post meta, which is created by other plugins.
- Extensible means you can extend its functionality via other plugins, extensions or within your Theme’s functions.php file.
4. All In One Schema Rich Snippets
Total downloads: 60,000+
Five Star Ratings: 160+
Get eye-catching results in search engines with the most popular schema markup plugin. Easy implementation of schema types like Review, Events, Recipes, Article, Products, Services etc.
Supported Schema types:
- Review
- Event
- People
- Product
- Recipe
- Software Application
- Video
- Articles
More features:
- It gives search engines only the important & precise information to display in search result snippets.
- Rich Snippets are very interactive (photos, star ratings, price, author, etc.) to let you stand out from competition
- Improves CTR (Click Through Rate)
- Helps you rank higher in search results
- Helps Facebook display proper information when users share your links on Facebook
5. WP SEO Structured Data Schema
Total downloads: 40,000+
Five Star Ratings: 60+
A WordPress SEO Structured Data Schema plugin which enables web designers and business owners a super-easy way to add schema for:
- Organizations
- Local Businesses
- News Articles
- Blog Postings
- Events
- Products
- Videos
- Audios
- About
- Contact
- Services
- Reviews
- Aggregate Ratings
- Restaurants
- Special Announcement
6. Markup (JSON-LD) structured in schema.org
Total downloads: 30,000+
Five Star Ratings: 45+
A WordPress plugin that allows you to include schema.org JSON-LD syntax markup on your website.
Supported schema types:
- Article
- BlogPosting
- BreadcrumbList
- Event
- LocalBusiness
- NewsArticle
- Organization
- Person
- SiteNavigation
- Speakable
- Video
- Website
7. Structured Content (JSON-LD)
Total downloads: 20,000+
Five Star Ratings: 20+
Add flexible content boxes with JSON-LD microdata output according to schema.org e.g. FAQPage or JobPosting. With this plugin you can insert structured data elements multiple times in any post or page.
Supported structured data elements:
- FAQPage
- JobPosting
- LocalBusiness
- Person
- Event
- Course
Conclusion:
The benefit to using a WordPress site with one of these plugins is that your search engine listings instantly become much more valuable. Rather than a search engine crawler just going over your site for keywords, your content is put on prime display instead.
This can give you extensive value when a user is checking out your page on a mobile device or against some of your competition that may not be using one of these plug-ins with their own website.
The process of installing WordPress Schema plugins is also now easier than ever before. Through the WordPress marketplace, you can seek out these plugins and quickly install them on your site for an instant advantage. Depending on the nature of the WordPress site that you have created, structured data plugins will help you use the best new technology for SEO.
